When planning video content or sitting down to stream live to an audience, it’s easy to get caught up in how your setup looks on camera, but there are actually arguably more important technicalities to consider. Video bitrate is just one of the components to think about, that can make or break a live stream. Zidivo explains what your bitrate is, how it affects your video quality and outline the ideal settings for a successful live stream.
What’s the difference between a business/enterprise and a consumer-grade platform? When seeking an enterprise video platform, it should provide a wide range of features to enable complete security, easy management and an abundance of technical support. Let’s look at some of the reasons that consumer-grade platforms are not sufficient for business use and what to look for when finding the right enterprise video platform for you
While most broadcasters aim to generate as large of an audience as possible, there are actually many purposes to live content that require a more targeted and/or limited audience. On top of this, with digital hackers on the rise, businesses simply must be clued up on how to protect their site and content from potential attacks. Live streaming is no exception. There are a number of things that can be done to boost the overall security of live videos, to protect both broadcasters in front of the lens and those tuning in.
The live streaming game has stepped up a notch, as it becomes the preferred way for broadcasters and/or businesses to engage with their audiences. Offering your audience a poor quality live stream can make you stand out from the crowd, but for all the wrong reasons. Fortunately, there are plenty of ways to improve video streaming quality and provide viewers with live video content that is both reliable and at a high resolution.
These days, all you need is a smartphone and a social media app, such as Facebook, Twitter, or Instagram, to go live to an impressive audience at the touch of a button. For live streams to be effective, it’s essential to take into account the quality, speed, purpose, access, and more. To help you make the decision about where to live stream, Zidivo’s live video experts weigh up Facebook Live and how it compares to using a professional live streaming platform.
Closed captioning, often confused with subtitling, is primarily used to increase the accessibility of videos for deaf or hearing impaired viewers. To use closed captioning accurately in streams, they should be embedded using a specialist closed caption encoder. Keep reading to learn all about closed captions and their importance in the streaming community!
If you’re looking to start live streaming, then you’ll need to choose a platform. There are lots of different choices available that result in different qualities of video. Read more about how to choose between free and professional live streaming platforms, as well as loads of other live streaming tips on our blog!
When it comes to live streaming, encoding software is vital. The encoder reads the information from your camera as you film and translates it into a format that can be embedded onto websites through a professional video hosting platform. There are both hardware and software encoders which each have different advantages that make them helpful in different contexts. Read more about both kinds and discover the best encoding software for live streaming.
If you’re keen to attract an audience and promote your business using video marketing, you might be wondering why you should consider paying for a service when there are free platforms available. With a professional service, you can enjoy a host of features that are guaranteed to get your content noticed.
